Harvey Drinkwater, a journalist from Boston, has been sent to Texas to write a piece on "Hell's Half Acre", the most dangerous part of the country. He decides to take advantage of the occasion to take revenge on his mother's ex-husband, to get rich and find a wife. But as Ivy, a dyed-in-the-wool local, says, you won't find revenge, riches and love in the west. That's asking too much. You have to choose between them.